Dulux announces its colour of the year 2017 – Denim Drift

How to Introduce Denim Drift to your Windows

Dulux has announced its colour of the year as Denim Drift – a timeless blue-grey described as ‘truly adaptable’ that, along with a cast of supporting blue shades, is set to transform interiors for 2017.

Denim Drift is a beautiful, ageless and versatile colour that blends with any style of décor. And it’s true that this chameleon-like shade has the ability to transform its appearance and characteristics according to how it is used.

As an accent colour on a rich navy backdrop, with gold highlights to lift areas in the room and Denim Drift appears muted, misty and romantic as shown on the bathroom styled with our palette denim roller blinds.

As a block of colour on pleated window blinds in an all-white scheme this hazy hue seems deeper and more robust; a harmonious match for the vintage styling in this gorgeous garden room.

A diverse palette

Alongside Denim Drift, Dulux developed an accompanying spectrum of blues that can lift or pair back the look when used across different elements in a room.

Style Studio’s roller blinds in navy or atlantic blue will really raise the visual impact, where you can create a peaceful ambiance with hushed tones of denim and smoky blue. For example, pale blue pleated blinds will soften a navy feature wall. Introduce textured accessories in an opulent royal blue and sumptuous materials to take the complementary blue palette throughout the room.

Mix in pattern

Grab attention and introduce new season trends into your home by mixing denim drift with patterned fabrics in colours from the accompanying palette.

Micro florals featuring tiny intricate flower designs were a real hit on the catwalks at London Fashion Week, so watch out for them translating into our homes next year.  Or get ahead of the trend now with this Tranquillity Luna roller blind!  If your style is more modern, then try our Azzura roller blind, which draws influence from travel and diverse cultures.  Both blinds are the perfect match for Denim Drift.

Find more Denim  Drift inspiration on our Pinterest board or browse our selection of blue blinds and curtains.